What to Expect in 2021: More Digital Video and CTV
January 7, 2021
What are the biggest digital trends for 2021? Smith Kroeger’s Media Buyer Helen Burns explains what this year might look like for marketers.
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What are the biggest digital trends for 2021? Smith Kroeger’s Media Buyer Helen Burns explains what this year might look like for marketers.
Last month, it was reported that there was an ad fraud scheme targeting premium publishers on connected TVs (often referred to as streaming TV, OTT or CTV).
Ever wondered what happens to an ad once it reaches the Smith Kroeger media team? If so, let’s talk about digital media and ad exchanges.
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