PR & Consulting

Smith Kroeger has been providing our clients with comprehensive public relations and marketing consulting services since our inception in 1962. From navigating a company’s public image and managing its media relations to seamlessly implementing CRM systems and benchmarking financials, we can help your brand maintain an excellent reputation while maximizing your business results.


We offer more than 55 years of experience managing hundreds of news media professionals and intimately understand the ins and outs of the current news cycle.

From vendor selection to implementation, Smith Kroeger can help your company utilize the leading CRM and learning management systems.

Research is a critical component of successful communication strategy. We’re fully equipped to conduct various methods of research and competitor analysis.

Smith Kroeger offers a highly trained, 30-person team of Brand Ambassadors to represent your company at trade shows, festivals and grand opening celebrations.

Brand Ambassadors

Whether you’re looking to get your product in the hands of new consumers, need help staffing a weekend event or just looking for honest feedback from customers, our team of 30-plus brand ambassadors can help. Each team member is handpicked and properly vetted to ensure each one is the right fit to help promote your brand.

Our team of brand ambassadors can execute a variety of initiatives in different settings, such as sampling products at Nebraska football tailgates, running on-ice promotions at Omaha Lancers hockey games and setting up booths at local festivals to educate patrons. Our team is available to work evening and weekend events.
Our team consists of approximately 30 part-time brand ambassadors located in Eastern Nebraska who have the ability to travel across the region. Each team member is hand-picked to ensure our partner brands are represented by sharp, social and energetic individuals. All Nebraska-based employees go through a thorough state background check and employee training. We also employ a dedicated team manager who has more than a decade of experience as a brand ambassador for numerous local and national brands.
We’re here to make things easy for you. Besides the initial brand and event discovery, our team will handle the logistics and put together a staff for your event – ensuring each team member is the right fit for you through a thorough training process. We handle all payroll and team management aspects to help clear your plate to focus on other pressing matters.
Need To implement a CRM system? develop an effective sales pipeline strategy? evaluate & negotiate vendor contracts? streamline routine business processes?