At Smith Kroeger, we understand that media dollars are one of the most important investments your business can make. That’s why it’s critical to make sure you have the best in the business managing your media budget. We have a team of experts with decades of experience and diverse backgrounds in media strategy, planning, negotiating, buying, trafficking and reporting. We utilize the latest media buying tools and technology to reach the right target audience with the right messaging at the right time. We also work in tandem with our seasoned digital team to create dynamic and comprehensive media campaigns from start to finish.
TOOLS & TECHNOLOGY
We utilize a variety of comprehensive tools for every step of the campaign workflow. Using the latest technology and innovative media platforms, we can stay up to date on new opportunities and emerging media in today’s ever-evolving media landscape.
MONITORING
We provide real-time oversight during every campaign – evaluating KPIs and making adjustments when necessary to ensure you’re getting the best results possible.
POST ANALYSIS
Our work doesn’t stop after the campaign ends. We meticulously match and review all invoices and affidavits to make sure all media ran as scheduled.
RELATIONSHIPS
UNMATCHED EXPERIENCE, EXPERTISE & EFFECTIVENESS
From thorough research to ongoing account management to reporting and everything in between, we combine strategic planning, innovative thinking and powerful analytics to help you reach your target audience while distinguishing your business from its competitors. Above all, we are business-focused, making sure ROI is at the center of everything we do. It’s a big reason why the area’s leading brands entrust their media investment to Smith Kroeger.
Alisa adores the outdoors and spends as much time as she can hiking and camping. She’s a creative at heart, which accounts for her moustache tattoo. She also spent two years in the events industry managing venues (sadly, all of them indoors).
Family, music, autos and websites are Robbie’s passions. On weekends you’ll find him with his wife and daughters at a car show or other community event. If there was such a thing as a model-car-building convention, you’d find them there, too.
